Copyright 2002 TecEd

Exam Guide
Using your e-unit
WYNTL
Acknowledgements

e home

The Competitive Business Environment is one of the hardest units you will tackle in your Business VCE. This isn’t because the ideas and theories are difficult – many of them really are “common sense” – it’s mainly because you’re expected to use these ideas to make sense of real business problems.

In some ways your age and inexperience are against you! Unless you are a mature student, who has run a business for several years, it’s a bit silly to expect you to suddenly understand all of the forces that make it difficult to run a business. One of the biggest steps you can take is to accept this and see this unit as a challenge: a way in which you are going to become a much better observer of the business world.

This e-unit aims to “hold your hand” and take you gently through this process of discovery: each page will not contain masses of information and ideas, only enough to take you onto the next step.

The Learning section of this e unit is divided into three main “branches”:

• Market Competition
  where you study all of the varied factors that make it more or less difficult to successfully compete against other businesses and look at what a business can do to become more competitive
• Government Intervention
  where you study why governments choose to intervene and alter the way a business behaves and where you look at how this affects business and study some of the things a business can do in response to this intervention
• International Competitors
  where you recognise that business is now very much a global (world wide) thing and to succeed means taking into account foreign businesses as well as domestic businesses

Click on one of the “This Page” options to your top left to start your study. I strongly recommend  that you start on the Market Competition section.